BluePass Partnership Boosts Hefring Marine’s Gulf Presence

A significant new partnership between Hefring Marine and Blue Pass, also known as NeoNautica, a government organization in the UAE, will extend Hefring’s presence within the Arabian Gulf.

Hefring Marine, an expert in marine technology and vessel intelligence systems, believes this collaboration is a key stepping stone for expanding it’s presence within the Arabian Gulf region.

The recently signed Memorandum of Understanding (MoU) terms state that Blue Pass, operated and developed by NeoNautica, will be of service to Herfring Marine as the official partner for the brand to provide market access in the Arabian Gulf region. BluePass’s role will be pivotal in introducing Hefring Marine’s advanced maritime solutions to government entities and industry leaders across the region. Leveraging its wide network and collaboration with key stakeholders.

The UAE recognizes BluePass as their premier digital maritime and logistics platform, as it is dedicated to sustainability and fostering innovation within the maritime sector. Both organizations aim to use this partnership to promote the adoption of marine technology that enhances and enables efficiency, safety, and environmental sustainability for vessels operating in the Arabian Gulf.

This partnership between Hefring Marine and BluePass is a reflection of their shared commitment to the advancement of maritime technology and improving upon the operational standards within the industry. The combination of Hefring Marine’s expertise in intelligent vessel control systems with BluePass’s extensive influence and reach, this partnership is expected to play a key role in reshaping maritime operations in the Arabian Gulf.

Karl Birgir Björnsson, CEO and Co-Founder of Hefring Marine, commented, “We are thrilled to join forces with Blue Pass, a leader in the UAE’s maritime sector and a company that shares our commitment to innovation and sustainability. This partnership will allow us to expand our reach and introduce Hefring Marine’s smart solutions to new markets in the Arabian Gulf region. We look forward to a successful collaboration and are confident that this alliance will drive growth for both organisations.”

While Capt. Rami Al Breiki, CEO of NeoNautica, stated, “At BluePass, we are proud to partner with Hefring Marine, a company renowned for its forward-thinking technology that aligns with our vision for the future of the maritime industry. Through this collaboration, we will champion Hefring Marine’s state-of-the-art products and services across the Arabian Gulf, further solidifying the region’s standing as a global leader in marine innovation.”